Designs

Strategic design protection that ensures your products stand the test of time.

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A successful design can lead to commercial success. The materials used and the packaging, labelling, and advertising all play a role in taking a product from every day to iconic. Copycats will want to profit from your success story.

To defend products effectively, you need to take a strategic approach. From selecting the right jurisdiction in which to register designs to taking swift action against the manufacturers and distributors of unlawful look-alikes and counterfeit products.

We advise design owners on global portfolio management, handling registrations at the national and international level, and effective custom-seizure programs in sectors ranging from cosmetics, clothes, and footwear to toys, furniture, automotive, and electronics. We help ensure your iconic products stand the test of time.

Our capabilities at a glance

230

+

design, trademark and domain name professionals

26

offices represented

34

languages spoken

50

%

We represent more than half of the world’s best 100 global brands

30

+

years working as one cross-border team

Key contacts

Dr. Andreas Renck

Partner

Dr. Andreas Renck

Partner

Alicante

Samantha C. Brinkhuis

Partner

Samantha C. Brinkhuis

Partner

Amsterdam

Luigi Mansani

Partner

Luigi Mansani

Partner

Milan

Meet the Designs team

Representative experience

Yum! Brands on multiple European trademark and design matters, including the major acquisition of a third party restaurant chain, trade mark infringement litigation, pan-European clearance and all EU trade mark prosecution.

Chinese electric car manufacturer on all IP law issues, including their design law strategy in Europe, the USA and China.

Internationally known furniture construction system manufacturer in all legal matters in the field of trademark, design and contract law in Europe and worldwide.

CeramTec in worldwide litigation against a competitor for infringement of abstract color, image and 3D trademarks and in a design litigation.

H&M on numerous trademark and design disputes and portfolio management.

A well-known Swiss chocolate manufacturer in trademark and unfair competition law disputes, in particular in relation to the imitation of product and packaging designs.

A key player in the snack industry before the Paris Judicial Court and Paris Court of appeal in a design infringement, design nullity and unfair competition case, notably based on the shape of a food product.